Strategor - english version
João Albino-Pimentel, Rodolphe Durand, ...
ISBN : 9782100824243
Description
A comprehensive source on firm strategy, including business strategy, corporate strategy, and strategic management
Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy.
STRATEGOR describes and analyzes the theories underpinning strategic thinking. Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies.
To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR.
STRATEGOR'S +:
En savoir plusBuilding on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy.
STRATEGOR describes and analyzes the theories underpinning strategic thinking. Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies.
To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR.
STRATEGOR'S +:
- CURRENT CONTENT: it incorporates major technological
Description
A comprehensive source on firm strategy, including business strategy, corporate strategy, and strategic management
Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy.
STRATEGOR describes and analyzes the theories underpinning strategic thinking. Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies.
To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR.
STRATEGOR'S +:
Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy.
STRATEGOR describes and analyzes the theories underpinning strategic thinking. Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies.
To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR.
STRATEGOR'S +:
- CURRENT CONTENT: it incorporates major technological
Caractéristiques
- DistributeurHACHETTE LIVRE
- CollectionLivres en Or
- Marque EditorialeDUNOD
- Forme de produitLivre broché / livre de poche broché
- Poids1224 gr
- Livre de pocheOui
